Banner sale

Dear advertiser,

We will not waste your time with the usual blablabla… “being the best”, only having “rich” visitors or claiming incredible figures supported by “print screens”. CollectionCar.com is certified by Alexa and you can see the latest performance of the site here.
Be a part of a success story
2012 will be an important year for us. CollectionCar.com went online in March 2010 and succeeded to become one of the world top sites in the classic car niche.
This achievement in less than a 2 years time span must be a record. If we can keep up this growth, who knows where the statistic ends by the end of 2012… So I’m sure you like to be a part of this success.
Global reach
CollectionCar.com is multilingual and produces automatically dynamic keywords in 21 languages for all advertisements. As a result, advertisements are found in all local search engines. So it doesn’t matter if somebody types “Ford for sale” in Google.com or “Ford à vendre” in Google.fr. Both will show up in the first listings of the search results.
This is why this platform has a more global reach than any other competitor. Our visitors are not coming from a sole country, region or even a continent… its coverage is worldwide. So if you have a product or event to promote worldwide, this is what you’ve been waiting for!
See the statistics about global spread in January 2011:
Certified
Honest business has always been our lead. So we only want to sell services when they are meaningful, the main reason why advertising on the platform was completely free until the end of 2011 and why we didn’t focus on banner sale.

However, we reached currently the point where we can be proud to publish our statistics. Statistics which are provided and certified by Alexa. Please click here to see the latest Alexa report.
CollectionCar.com has, as one of only 6 classic cars sites, a Google Page Rank of 5.

If you’re interested in advertising and you like to consult our Google Analytics, please contact us and we provide you with a temporary user account.
I may be wrong, but I found very few classic car site which publishes verifiable figures or statistics, let alone letting you consult the real source: the analytics.

Lowest fees
Our current banners cost is set at 0,3 euro (about 0.39 USD) per 1.000 page views, which should be about the most competitive rate in the market. We’re measuring page views using Google Analytics.

We have two sorts of banner placements:
- Banners on left side of page (L banners), which are always visible and
- Banners on right side (R banners), which are only visible on listing pages.
See examples on home, listing and detail pages.


The dimensions of a standard banner are 150px large by 150px. You can combine two adjacent standard blocks to 150px by 300px.

If a reservation is made for a long period, we like the layout to be changed from time to time.
Fast blinking banners which would turn the site into a Christmas tree are not allowed. We also like appropriate content for a classic car website.

To simplify, we sell banners per monthly time period at a price based on the performance of the second previous month. Since we get better results each month, this will be beneficial for the advertiser. In case the number of page view drops, we will reimburse the difference.

As example: in December 2010 we had 716.000 page views for L banners and 349.000 for R Banners. So price for February is 214 euro (about 276 USD) for L banners and 104 euro (about 132 USD) for R banners.
Price and availability
Please contact us for exact current price and availability.

To have an idea: you can see the current monthly number of pageviews in Alexa. Multiply this number with 0,0003 for the price of a standard banner on left side (all pages). The price for a banner on right side (listing pages only) will be about half of this. We use Google Analytics to calculate exact price.

To measure is to know... especially for websites figures. See also article about this subject in the Reader’s blog.